AFFSQUARE is a performance marketing agency driven by technology, data, and results. We specialize in helping businesses accelerate growth through advanced digital marketing strategies and proprietary tech solutions.

Role Overview:

We are seeking a skilled and versatile Copywriter with strong experience in market research, and advertising script creation, ideally with a background in Marketing or Conversion Copywriting. This role requires someone who can blend creativity with analytical thinking to produce compelling content that drives conversions.

Key Responsibilities:

• Conduct in-depth market research to analyze customer behavior, emerging trends, and competitor strategies.
• Experience in marketing funnels and landing pages
• Develop engaging ad scripts for social media, video ads, and performance campaigns.
• Collaborate with marketing, design, and media teams to ensure messaging consistency across all channels.
• Optimize and refine copy based on A/B testing, performance metrics, and stakeholder feedback.
• Stay updated on industry best practices, platform requirements, and content trends to ensure relevance and innovation.

Requirements:

• Proven experience (3+ years) in copywriting and market research, preferably in performance marketing or e-commerce.
• Strong understanding of digital marketing principles and consumer psychology.
• Good command of English with the ability to write clear, creative, and persuasive copy.
• Exceptional research skills and attention to detail.
• Ability to adapt tone and style to different brands and target audiences.
• Preferred: Experience collaborating with paid media teams.
• Bachelor’s degree in Marketing, Communications, or a related field .

Location: Sheraton El Matar – The District Vill

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