This Stakeholder Management Course provides a clear introduction to the core principles and practices used to understand and manage stakeholders in business and project environments. It is designed for beginners and professionals who want to build a strong foundation in stakeholder thinking and communication.
The course begins with stakeholder analysis, teaching learners how to identify stakeholders and evaluate their influence, interest, and impact on projects or organizations. This helps in prioritizing communication and managing relationships more effectively.
Students will also learn how to create stakeholder maps, a visual tool used to organize stakeholders and understand their roles within a project or business context. Mapping helps teams plan engagement strategies and improve collaboration.
The course introduces stakeholder engagement concepts, explaining how to build meaningful relationships and maintain effective communication with different stakeholder groups. It also covers key ideas from stakeholder theory, including the work of R. Edward Freeman and the difference between shareholder-focused and stakeholder-focused approaches in modern business.
By the end of this course, learners will understand the basics of stakeholder management and will be able to apply simple tools such as analysis an
